1、浙江大學管理學院碩士學位論文政府門戶網(wǎng)站可用性及其對網(wǎng)站信任度影響研究姓名：魏芳芳申請學位級別：碩士專業(yè)：管理科學與工程指導教師：劉淵20091201浙江大學碩士學位論文AbstractAbstractAsthecorecomponentoftheE—government，theconstructionsofthegovernmentportalwebsiteshavegotmoreandmoreattentionBut，therear

2、estillproblemsexsist，suchasthelowrateoftheuseandsatisfactionAtpresent，theresearchofthegovernmentportalwebsiteRremainlyfocusontheeffectivenessandmaturityandSOonbutresearchontheusabilityofwebsitefromtheviewpointoftheuseris

3、prettyscareThus，basedonthepaperresearchofthenewpublicmanagementgovernmentportalwebsiteresearch，humancomputerinteraction，usabilityandtrust，weconstrctamodeltofindtherelationshipbetweenusabilityusersatisfactionandwebsitetru

4、stFirst，thisstudyusestheheuristiceveluationmethodtoevaluatetheusabilityofsomecitylevelgovernmentportalwebsitesandpicksupthreewebsites、viththesignificantdiffernencesastheresearchtargetAndthenwegothroughtheprocessofdatacol

5、lectionbasedontheuserexperienceAtlastweanalyzethedatausethesoftwareSPSS130Themainconslutionofthestudyareasfollows：(1)Constructaneveluationmodelforthegovernmentportalwebsitethroughpaprereasearchanddataanalysis，whichinclud

6、ingfivedimentions：contenteaseofuse，promotion，customizationandemotion(2)Therewasasignificantdifferenceintheperceptionoftheimpoartanceofthefivedimentionsofusability：content，easeofuse，promotioncustomizationandemotion(3)Cord

7、irmthatthefivedimentionsofwebsiteusbilityhaveapositiveimpactonusersatisfactionandwebsitetrustDuringthefivedimentions，thecontenthasthemostobviousimpact(4)Content，easeofuse，promotion，customizationandemotionhavetheimpactont